Kids Love Our Boxes!

An award-winning subscription to promote growth mindset, mindfulness and social & emotional growth. Young heroes receive “Secret Missions” to discover their inner superpowers! Ages 5-10.

Our Mission

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Our Founder Pamela Joe was raised in Hawaii.  She studied psychology at Stanford University and graduated from UCLA School of Law. As a mother of two, she became invested in psychological research that was changing the way experts were thinking about child development. 

These new learnings indicated that strong social and emotional learning (SEL) skills, such as self-awareness, dealing with emotions, problem-solving, and empathy, are better predictors of lifelong success than IQ.  So, she brought together a team of academics, educators and designers to create Superpower Academy for a fun head start in life!


Kids become heroes in training and complete “secret missions” to earn superpowers. It won’t be easy, but heroes never give up!


Empowering kids with social and emotional skills for life-long success.

A Sneak Peak

Unpack a Box

How It Works


The “REAL” Lessons

Each box builds SEL skills that are key for leadership, innovation and general world-saving.

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Thanks to our Super Collaborators!


Customer Love


Awards and Press


It begins with Imagination + Inspiration

It begins with Imagination + Inspiration

Watch this fun Video!